Showing posts with label green economy. Show all posts
Showing posts with label green economy. Show all posts

Monday, March 7, 2011

Driving Sustainable Production and Consumption

The green economy, and balancing economic and environmental development, is an increasingly important topic in China. Global companies must demonstrate leadership in incorporating sustainability issues in their own operations and product offering. China is one of Nokia’s largest markets, and Nokia has had a substantial presence in the country for 25 years. Like in all Nokia’s local operations, sustainability issues in Nokia China are managed according to global policies and standards, including local production and supply chain management, as well as raising consumer awareness of take-back and recycling programs.

Based on a visionary goal created a decade ago, Nokia has set up a mobile industry value chain in the Xingwang Industrial Park in Beijing that “clusters” Nokia and its key suppliers to produce mobile phones under stringent environmental standards with regard to manufacturing, distribution, sales and recycling. Commissioned by Nokia in 2009, research at the Xingwang Industrial Park shows how well environmental protection and business goals can go hand in hand, achieving considerable cost reduction for the companies located in the area by reducing energy consumption, optimizing material use, and reducing both logistics and inventory costs. It has been called “one of the largest and most complete industry value chains in the world.”

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